Background & Objective:
Croma Retail is one of Apple’s largest Authorized retailer and they wanted to ride on the back 2 college campaign. They came up with an exclusive offer for students.
Solution:
We came up not just the communication but also complete online campaign which include, e-mailers, Promotional landing page, Online banner ads and Social Media campaign. We also managed the backend response management in which we called the interested customers and connected with the sales team of Croma.
Result:
The campaign was well received and generated more than 300 enquiries for Mac.